iPhone 17, iPhone 17 Air, iPhone 17 Pro Max expected price and launch date
It is anticipated that Apple will unveil its new iPhone 17 series smartphones in September 2025, introducing a variety of new features and design modifications. According to speculation and information leaks, we could expect four different models, one of which would be a new iPhone 17 Air that replaces the Plus variant. With the introduction of a new 3 nm A19 chipset for the Pro models and the availability of the 120 Hz OLED screen in more variants, the iPhone 17 series is among the most eagerly awaited in history.
Here’s a brief overview of what to anticipate from the forthcoming Apple iPhone 17 series, including the anticipated launch date and Indian pricing.

iPhone 17 series expected models and sizes
iPhone 17 Air: Dieses neue Modell könnte die Plus-Version ersetzen. It is anticipated to feature a 6.6-inch OLED display and be extremely thin, potentially measuring only 5.5 mm in thickness. This design decision is intended to ensure that it ranks among the slimmest phones Apple has released to date.
iPhone 17: Das Standardmodell könnte einen leicht größeren Bildschirm erhalten, der auf 6,3 Zoll wächst. It will probably include an OLED screen with a refresh rate of 120 Hz.
iPhone 17 Pro and Pro Max: These premium models are expected to retain their existing large screen dimensions, with the iPhone 17 Pro sporting a 6.3-inch OLED display and the iPhone 17 Pro Max having a 6.9-inch OLED display. It is anticipated that both will feature 120 Hz ProMotion displays.
Display and design: iPhone 17
It is rumored that all iPhone 17 models will come with ProMotion displays boasting a rapid 120 Hz refresh rate. This implies that scrolling through apps, browsing the web, and playing games will appear much smoother and more fluid. The Pro models could change to an aluminum frame instead of the titanium used in the iPhone 15 Pro series. The purpose of this change could be to achieve better cost efficiency and a uniform design throughout the lineup.
It is anticipated that the new iPhone 17 Air will be considerably thinner than earlier iPhone models, resulting in a very light and sleek design. Additionally, there are speculations about a reworked camera module on the Pro versions, which might take the form of a larger rectangular or horizontal bar.
Camera upgrades:
It is speculated that the front camera will receive a major upgrade in all aspects. All iPhone 17 series models are anticipated to feature a front-facing (selfie) camera with improved sharpness and a resolution of 24MP. With this significant leap from the present 12MP cameras, selfies and video calls should appear much clearer and more detailed.
There is a possibility that the Pro models will feature enhanced 48MP rear cameras, including an upgraded 48MP telephoto camera for significantly improved zoomed-in shots. It is speculated that the iPhone 17 Pro Max will have three 48MP lenses (wide, ultra-wide, and telephoto) and may offer 8K video recording capability, which would be unprecedented for iPhones.
Performance:
It is anticipated that the whole iPhone 17 lineup will operate on Apple’s next-gen chips. Die Standardmodelle des iPhone 17 werden wahrscheinlich den A19-Chip verwenden, während die Pro-Modelle möglicherweise einen noch leistungsstärkeren A19-Pro-Chip erhalten. Thanks to these new chips, the phones will be speedier and more adept at managing challenging tasks, intensive gaming, and advanced AI features that come with iOS 26 (likely to be included by default). To enhance multitasking and AI performance, the RAM in the Pro models might be increased to as much as 12 GB.
On the other hand, we can also see the standard iPhone 17 relying on the current-gen A18 chip for cost-cutting measures. This rumor seems highly likely considering Apple’s intention to hike the prices this year.
Price in India: iPhone 17
The iPhone 17 is expected to launch in India at a starting price of around Rs 79,999, following a pricing pattern similar to previous base models. This is likely because the standard variant may use a previous-generation A18 chipset.
Meanwhile, the newly rumored iPhone 17 Air is anticipated to carry a slightly higher price tag, potentially in line with the current Plus model—around Rs 89,999, if leaks are accurate.
As for the premium models, the iPhone 17 Pro and Pro Max could see a price increase of Rs 5,000 to Rs 10,000. This potential hike is attributed to rising production costs, global economic challenges, and higher import duties. According to reports, the iPhone 17 Pro may start at Rs 139,900, with the Pro Max priced around Rs 164,900.
While these figures are based on leaks and speculation, they offer a reasonable preview of what to expect when Apple unveils its next flagship lineup in September 2025.